Dior pop up store image by Expocentric.com.au
Dior retail store activation by Expocentric.com.au
Our Work

Dior at Chadstone Shopping Centre

The luxury pop up shop for Dior provided an exclusive shopping haven for customers at Chadstone Shopping Centre.
The activation was positioned in a high traffic location within the designer area of the shopping centre to ensure maximum exposure to their ideal customers.
The stand was split into three colour-coded areas, fitted out with Dior fabric encapsulating the pop-up. The Dior logo was back-lit to highlight the timeless brand name, while lightboxes were strategically placed on the permitter of the activation.
A considered lighting plan was developed to feature certain products and create an extravagant ambience.

Client
Dior
Show / Location
Chadstone Shopping Centre
Date
2020
Industry
Consumer Shopping Centre Activation / Retail Pop Up
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