SXSW Sydney 2025

Step into the best idea playground at SXSW (South by Southwest) Sydney 2025, where creativity, tech, and culture collide. This is where game-changers, trendsetters, and rule-breakers come to connect, innovate, and spark the next big thing.

Event Details

Born in Austin, Texas in 1987 as a music festival, SXSW has grown into a global launchpad for creativity and innovation. From film premieres to breakthrough tech, it has fueled industries and shaped cultural moments for decades. Today, it’s a powerhouse of ideas where creators, entrepreneurs, and visionaries come together to share insights and push boundaries.

Bringing that energy to the Asia-Pacific, SXSW Sydney is a melting pot of bold ideas, big bets, and breakthrough moments. Whether attending to develop groundbreaking technology, challenge industry norms, or showcase creative talent, this is the event where industries intersect, collaborations spark, and emerging trends take shape.

Key Features of the Show (What to Expect)

Tech and Innovation Festival

This part of the expo highlights cutting-edge technologies and ideas that are shaping the future. Attendees can explore groundbreaking innovations that push the boundaries of what is possible.

Screen Festival

The festival showcases the future of the screen industry through the work of visionary creators and industry leaders. It offers a platform for emerging talents and groundbreaking projects redefining storytelling.

Music Festival

Artists from across the Asia-Pacific region take the stage to highlight their talent to a global audience. The festival celebrates musical innovation and provides a platform for emerging voices.

Games Festival

This highlights the evolving potential of the games industry through direct engagement with its creators and pioneers. Attendees can experience the latest developments shaping the future of gaming.

Who Should Exhibit?

  • Technology Companies
  • Film Studios and Production Houses
  • Music Labels and Artists
  • Game Developers and Publishers
  • Marketing and Media Agencies
  • Startups and Entrepreneurs
  • Business and Leadership Organisations
  • Fashion and Lifestyle Brands
  • Sustainability and Future Innovators
  • Creative and Design Agencies

Who Attends?

  • Industry Professionals
  • Entrepreneurs and Startups
  • Investors and Business Leaders
  • Creatives and Designers
  • Filmmakers and Content Creators
  • Musicians and Performers
  • Game Developers and Enthusiasts
  • Marketing and Media Specialists
  • Tech Innovators and Engineers
  • Students and Educators

Why Should You Exhibit?

  • Make Waves in the Future of Innovation: SXSW Sydney is where trailblazing ideas meet bold execution. Exhibiting here puts your brands at the forefront of advancements, connecting them with visionaries, disruptors, and industry pioneers shaping the future. Whether launching a game-changing product or positioning a brand as a leader, this is the stage where industries evolve and the next big breakthroughs take flight.

  • Soak Up Insights That Keep You Ahead: Standing still is not an option in a world that’s constantly evolving. With immersive sessions, hands-on workshops, and direct access to industry experts, exhibitors gain insider knowledge on the latest trends and strategies. SXSW Sydney delivers the kind of learning experience that fuels lasting success.

  • Spark Connections That Set the Industry Ablaze: Opportunities don’t just happen but are created in the right place, with the right people. SXSW Sydney is a melting pot of talent, innovation, and collaboration that offers unmatched networking experiences through exclusive events, meetups, and product showcases.

Key Statistics from the Last Show

  • 92k+ Attendees
  • 56+ Countries
  • 4k+ Conference Sessions
  • 95+ Screenings
  • 315+ Performances
  • 150+ Game and Brand Activations
  • 23+ Tracks

Exhibitor Testimonials

“I love SXSW Sydney and it's challenging to describe in words the magical experience. The diverse inspiration from tech, music, screen, and gaming is unparalleled and this event has brought Sydney back to life. The buzz around the ICC and SXSW precinct last year was incredible. The inspiration, learning, activations, Expo, and connecting with like-minded APAC creative community is a bonus.”
- Greg Graham,
(Sparrow)

Get in touch if you need help with selecting the best shows for your company exhibit.

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