With the goal of breaking new ground on sustainable agricultural developments, the Seymour Alternative Farming Expo has been focused on providing an effective platform for businesses and industry leaders leading the progress in permaculture, organic growing, and renewable energy innovations. Three decades later, it has been recognised as the Southern Hemisphere’s leading expo in the field, hosting over 20,000 visitors annually.
Each year, experts and businesses across the country join this event to contribute to the feast of products and services nourishing the future of farming. There’s something for every budding farmer and green thumb at the expo, including hands-on learning sessions, tech displays, and livestock showcases. Attendees can expect to get their hands dirty with new ideas, with the trade fair being the ground for knowledge cultivation and networking growth.
Key Features of the Show
Workshops and Demos
With farming experts and thought leaders gathering at this expo, guests can expect a great lineup of lectures and short talks discussing various topics, such as permaculture, organic farming, and effective sustainable practices.
Livestock Displays
Get up close with herds at the expo, where different breeds will be showcased to highlight the best practices in animal husbandry.
Food and Market Stalls
Perfecting the farming expo experience are the community booths offering local produce and artisanal food and beverages available for purchase. These stalls create an ideal marketplace promoting a farm-to-table concept.
Who Should Exhibit
- Farmers and Small-Scale Growers
- Organic Farming Suppliers
- Renewable Energy Providers
- Agricultural Equipment Manufacturers
- Sustainable Livestock Breeders
- Aquaculture Businesses
- Permaculture Experts
- Agricultural Technology Companies
- Food Producers and Artisans
- Farm Machinery Dealers
- Horticulture Businesses
- Gardening and Landscaping Services
- Beekeeping Suppliers
- Soil and Water Conservation Experts
- Environmental and Sustainability Consultants
Who Attends
- Agribusiness Owners and Managers
- Agricultural Professionals and Consultants
- Agricultural Students and Trainees
- Consumers Interested in Sustainable Products
- Entrepreneurs in Agri-tech and Eco-friendly Startups
- Environmentalists and Sustainability Advocates
- Families and Educational Groups Interested in Agriculture
- Farmers and Small-Scale Growers
- Food Producers and Artisans
- Gardeners and Horticulturists
- Government and Policy Makers in Agriculture
- Livestock Enthusiasts and Breeders
- Researchers and Agricultural Innovators
- Sustainable Farming Enthusiasts
- Urban Farmers and Homesteaders
Why Should You Exhibit?
- Harvest Targeted Exposure: Display your brand and innovations to an intentional audience comprising farmers, sustainability advocates, and even industry experts who are eager to explore remarkable agricultural solutions.
- Plant Seeds for Networking: The best way to grow your business is to be connected with the right people, which is what this expo has to offer. New leads and sales opportunities are some of the expected rewards you can get by participating, with potential clients and industry leaders giving the attention your brand deserves.
- Showcase Your Sustainability Efforts: An audience passionate about farming regards sustainability as the most important factor for a successful standing in the industry. If you’ve got eco-friendly products and practices that support and contribute to the agricultural field, your business will be considered as the crop that stands tall in the expo.
Key Statistics from the Last Show
- 20k+ Attendees
- 43% – to see stallholder displays or purchase products
- 40% – visitors aged 35 to 55 years
- 34% – spent between $150-$500
- 16% – spent $500+
- 60% – own or operate a farm
- 91% – repeat visitors
- 93% – visitors had an enjoyable experience
- 400+ Exhibitors
- 94% – felt the expo provided the right customer
- 87% – had a positive experience
- 94% – intend on returning
- 86% – had a positive experience with the event organisers
- Marketing Reach
- 150k+ people reached via the social and digital display
- $93k+ in print advertising value
- $5k+ in radio advertising value
- 380k+ listeners
- $14k+ TV advertising value
- 2m+ viewers
- Advertising Features
- Country News
- Small Farms
- Farmer Direct
- The Telegraph
- The Weekly Times
- 0 Seymour FM
- Hit 96.9 Goulburn Valley
- Triple 95.3 Goulburn Valley