Hair Festival 2024


The Hair Festival, also known as the premier Hair Expo Australia, is a significant event in the hairdressing industry. This fashion and beauty event is organised by BHA Media, a subsidiary of The Intermedia Group, publisher of INSTYLE magazine and 

Event Details

The festival for the year 2024 is scheduled to take place on Sunday, 30 June – Monday, 1 July at the International Convention Centre (ICC) Sydney. This city is known for its vibrant hairdressing and beauty scene, making it the perfect location for this trade event.

Activities and Learning Opportunities

The Hair Festival is a dynamic event that includes activities built around core industry concepts of education, innovation, networking, and competition. Attendees can learn from the industry’s most talented teams and receive insights into the latest trends and techniques.


Hair Festival Wonderland 

The festival also features the industry’s party of the year, Hair Festival Wonderland, which has delighted the hair industry for two years with installations, drinks, food, and dancing. 

Why Exhibit at the Hair Festival? 

Exhibiting at the Hair Festival in Australia offers a multitude of benefits for businesses in the hairdressing industry. Here are some key reasons why you should consider setting up a stand at this event: 

  • Networking: The festival brings together professionals from all aspects of the hairdressing industry, providing an excellent opportunity for networking. 
  • Brand Exposure: Exhibiting at the festival can significantly increase brand visibility among a targeted audience of industry professionals. 
  • Product Showcase: The festival provides a platform for businesses to showcase their latest products, innovations, and technologies to a large audience. 
  • Education: The festival offers comprehensive and diverse education sessions from leading brands, educators, and experts. Exhibitors can learn from these sessions and also demonstrate their expertise. 
  • Sales Opportunities: With a dedicated space for the hair salon community to shop, the festival provides direct sales opportunities for exhibitors. 
  • Industry Trends: Exhibitors can stay up-to-date with the latest industry trends and gain insights into the needs and preferences of their target market. 

Australian Hair Industry Awards (AHIA) 

The event concludes with the Australian Hair Industry Awards (Creative) closing out the weekend with a gala event. The AHIA logo is a symbol of excellence in the hair industry, and the awards are a testament to the talent and dedication of professionals in the field. 

Creating Beauty Breakthroughs 

The Hair Festival in Australia is more than just a hair expo; it’s a celebration of the hairdressing industry. Whether you’re a seasoned professional or new to the field, there’s something for everyone at this event. Sparkle in the spotlight. It’s a great opportunity to connect, learn, compete, and grow in the industry. Enjoy the festival! 😊 

Empower your event presence with a customized exhibit stand designed by us to accentuate your message, products, trinkets, and offerings. Our full-service events and marketing solutions are geared towards meeting your unique requirements. 

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