Effective ROI Exhibition Tactics: Making Every Event Count
Let’s be real—exhibitions aren’t exactly cheap, and figuring out whether they’re worth the investment can feel like trying to solve a Rubik’s Cube blindfolded. Marketers have been grappling with this for years. You know you need to be at these events, but how do you justify the cost? Will it actually bring in new business? […]
The Impact of Brand Activation on Consumer Loyalty
Think back to the time when you attended an expo or a pop-up event and saw a stand that reeled you in, no questions asked. Before you know it, you were sipping on a free latte, snapping pics with its aesthetic mirror wall, and walking out with a tote bag full of goodies. For some […]
7 Branding Strategies for an Effective Exhibitions Display
Walking into a trade show is like entering a carnival, but instead of arcade-style game stalls and cotton candy, you’re welcomed with exhibition stands, sales pitches, and branded stress balls (or pens, depending on the giveaways). Now, amidst this chaos, your booth has one job: to stand out. Because in the bustling world of expos, […]
Unlocking the Benefits of Event Planning
Cracking the code for your next trade show success? Well, get ready to experience the hustle and bustle early with event planning keeping you on your toes! Having a good plan will help your brand shine and get noticed. But wait, are you feeling stuck before you even begin? Don’t worry, this blog is your […]
Expo Centric’s 2025 Portable Modular Awards Nominations: A Legacy of Excellence
Expo Centric, a leader in exhibition design, secured two nominations for EXHIBITOR Magazine’s 12th Portable Modular Awards (PMA) this 2025. The double recognition celebrates our ongoing innovation and excellence in the modular and portable exhibit space, further cementing our reputation as an industry frontrunner. Best Island Exhibit – Dematic Expo Centric’s expansive booth for Dematic, […]
What Should You Look for When Choosing an Experiential Marketing Agency in Sydney?
If you’re browsing this, chances are you’re probably set to upgrade your brand’s presence with experience marketing. Great choice! Immersive campaigns are about creating moments that spark emotional connections and inspire action. Sydney is always buzzing with endless opportunities, which is why finding the right agency in its competitive market can be tricky. It’s like […]
Top 7 Strategies To Drive Sales During Product Launches
Launching a new product can be one of the most exciting yet challenging times for any business. It’s your first opportunity to make a strong impression and drive sales but it is essential to create a buzz and engage customers in ways that genuinely connect. It is also your chance to make a strong impression […]
Buying or Renting an Exhibition Stand: Which is Better for Your Business?
When it comes to participating in trade shows, exhibitions, and corporate events, having a custom exhibition stand that reflects your brand and attracts potential clients is essential. However, businesses face a key decision—should they rent or buy an exhibition stand? Both options have distinct advantages and your choice depends on key factors like budget, frequency […]
5 Trade Show Marketing Tips for Success
Let’s set the scene: it’s a day or two before the show, and you are working on building your booth. Around you, vendors are also unloading banners, arranging brochures, and hanging up generic “How Can We Help” signs. Meanwhile, you have another bigger vision—to stand out on the crowded expo floor and network like a […]
6 Ways To Make Your Custom Exhibition Displays Stand Out
How do you make your custom exhibition displays stand out in highly competitive environments like trade shows and exhibitions? In such settings, having a custom exhibition display that stands out is not just about looking good—it’s about creating a memorable, impactful experience that drives visitors to your booth, keeps them engaged, and leaves a lasting […]